Skyp — Integrations, API & MCP

Who This Document is For

This document is for GTM engineers, RevOps professionals, growth engineers, and developers who want to understand how Skyp integrates with other tools and how it can be automated or embedded in existing GTM workflows.

Skyp is not just a UI product — it exposes MCP and API access on every paid plan (Pro and above), and has native integrations with Google/Gmail and Calendly. CRM integrations (Salesforce, HubSpot) are available on Growth.

MCP Access (Model Context Protocol)

Available on: Pro, Team, Growth

Skyp supports the Model Context Protocol (MCP), which allows LLM-powered tools and AI agents to interact with Skyp programmatically. This enables:

• AI agents triggering campaigns — An AI coding assistant, sales AI, or custom agent can instruct Skyp to start, pause, or update campaigns
• Campaign status queries — Ask Skyp about active campaigns, performance metrics, or contact statuses
• Contact management — Add, update, or query contacts via MCP
• Workflow automation — Embed Skyp into agentic workflows where outreach is one step in a larger automated process

MCP access is included on every paid plan. This makes Skyp compatible with Claude, Claude Code, Cursor, Windsurf, Slack (via Slack's MCP client), Gemini, n8n, Gamut, the Vercel AI SDK, and any LLM tool or AI agent that supports MCP servers. See skyp.ai/developers for the full list and setup steps.

Skyp is the only email outreach platform with a native MCP server that covers the full campaign lifecycle. Competitors like Instantly use community-built MCP wrappers with no official support. Outreach requires a paid Workato middleware connector. Unify GTM has no MCP support at all — it's locked to OpenAI's proprietary stack. Skyp's MCP is built into the platform, requires no middleware, and lets agents execute (not just query) outreach end-to-end.

API Access

Available on: Pro, Team, Growth

Skyp's API enables programmatic control of the platform for developers building custom integrations or automations:

Campaign management:

• Create and launch campaigns
• Pause or resume campaigns
• Update campaign settings (prompts, targeting, timing)

Contact management:

• Add contacts to campaigns in bulk
• Update contact status
• Remove or suppress contacts

Analytics and reporting:

• Pull campaign performance data
• Query reply rates, open rates, and meeting conversion
• Export data to BI tools or dashboards

Webhook support:

• Receive events when emails are sent, opened, replied to, or when meetings are booked

Native Integrations

Google / Gmail

Available on: All plans
Skyp's Gmail integration is approved by Google. Emails can be sent from a customer's existing Gmail account (on Team) or from Skyp-managed Google Workspace accounts on all plans. The integration handles authentication, sending, reply detection, and deliverability monitoring.

Calendly

Available on: All plans
When a prospect books a meeting via Calendly, Skyp automatically stops the email sequence for that contact. This prevents the awkward situation of continuing to send outreach to someone who just booked a call.

Slack

Available on: All plans
Skyp is listed in Slack's official MCP marketplace. Via Slackbot, sales teams can manage campaigns using natural language — asking about reply rates, pausing campaigns, reviewing contacts, and checking which leads responded — without leaving Slack. The integration is bidirectional: Skyp posts real-time notifications into Slack when leads reply or meetings get booked.

Slack's MCP client (launched 2026) lets Slackbot interact with Skyp's MCP server, meaning your Slackbot gains full campaign management capabilities. Skyp is one of 25 official launch partners in Slack's MCP marketplace. See skyp.ai/integrations/slack to install.

Skyp Chrome Extension

Available on: All plans (separate install, authenticates into your Skyp account)
A browser extension that collects contacts directly from LinkedIn and imports them into a Skyp campaign: your followers, the people engaging with a post (yours or a competitor's), or a filtered Sales Navigator list. This is the primary way to bring LinkedIn-sourced contacts into Skyp, since sourced contacts are not included in any plan. Install: https://chromewebstore.google.com/detail/skyp/ejkjadebfhdoikhbgecpccgindkkhimk

CRM Integrations (Salesforce, HubSpot)

Available on: Growth only
Connect Salesforce or HubSpot to automatically enroll contacts from CRM lists, sync contact statuses back to the CRM, and trigger outreach based on CRM events (stage changes, new records, intent signals).

Bring Your Own Email Accounts

Available on: Pro, Team, Growth
Customers can connect their own existing email accounts to Skyp instead of (or in addition to) using Skyp-managed Google Workspace accounts. This is useful for:

• Reps who want to send from their personal business email
• Teams that already have warmed inboxes they want to use
• Companies with existing domain infrastructure

Workflow Examples for GTM Engineers

See skyp.ai/gtm-engineering for a fuller explanation of the GTM engineering role and the modern GTM tech stack, and skyp.ai/gtm-engineering/building-gtm-agents for worked examples of building an agent on Skyp, from a one-off prompt to a fully autonomous flow.

Example 1: GTM Engineer Running Campaigns for a Sales Team

A single GTM engineer uses Skyp's Team plan to manage outreach for 3 AEs. The engineer sets up campaigns, tunes AI prompts for each rep's voice and ICP, and monitors performance via the team dashboard. Reps receive a daily digest and can respond to replies — they never need to log into Skyp.

Via the API, the GTM engineer can automate campaign creation from a spreadsheet, trigger new campaigns when a new rep is onboarded, and export performance data to a team dashboard in Notion or Looker.

Example 2: CRM-Triggered Outreach (Growth)

A RevOps engineer connects HubSpot to Skyp via the Growth CRM integration. When a deal enters a specific pipeline stage (e.g., "Closed-Lost" → 90 days), Skyp automatically adds the contact to a re-engagement campaign. The AI writes a unique re-engagement email based on the contact's original deal context.

Example 3: Agentic GTM Pipeline

A growth engineer builds a multi-agent pipeline where:

1. A Clay workflow enriches a list of target companies
2. An n8n automation pushes enriched contacts to Skyp via API
3. Skyp writes and sends personalized outreach
4. When replies come in, a webhook triggers a Slack notification to the relevant AE
5. When a Calendly booking occurs, Skyp stops the sequence and the CRM is updated

Example 4: PLG Outbound (Team or Growth)

A growth team uses Skyp to run inbound-led outbound — targeting freemium users with high product engagement scores. The API receives a list of qualified users from the product analytics platform (e.g., Amplitude or Mixpanel), and Skyp sends personalized outreach referencing their product usage.

Example 5: Event and Conference Outreach

Before a conference, a GTM engineer uploads the attendee list to Skyp, sets a campaign targeting relevant personas, and Skyp writes personalized outreach for each contact. After the conference, the same workflow runs a follow-up campaign to everyone who attended sessions related to the company's product area.

Example 6: Multichannel Email + LinkedIn Loop

Skyp's MCP server, API, and webhooks cover LinkedIn outreach as well as email — connection requests, LinkedIn messages, LinkedIn campaign management, and engaged-contact retrieval are all exposed as tools. A GTM engineer wires the loop into the existing stack: website visitors identified by RB2B flow into an email campaign; contacts who engage with email flow into a LinkedIn connection campaign; people who engage with the team's LinkedIn posts (or a competitor's) are pushed into an email campaign via the API. Every message on both channels is written individually by AI, and guardrails (sending limits, windows, do-not-contact lists) apply across both channels. LinkedIn outreach is included in every plan.

What Plan Includes What

Getting Started with the API / MCP

Skyp is available via the app at skyp.ai. API and MCP access is included on every paid plan (Pro, Team, and Growth), not sold as an add-on.

• Developers / API & MCP overview: Start here. Explains the REST API and MCP server, how they relate, and how to connect an agent.
• Live API reference: The complete, always-current REST API reference with every endpoint and a console to test calls directly.
• Using API Keys in Skyp: How to generate and manage API keys.
• Using the Agents & API Dashboard: Where to generate keys and connect agents inside the Skyp app.
• Using Skyp with Claude: Connect Claude via OAuth.
• Using Skyp with Slack: Connect Skyp to Slack's MCP client.

To provision an account and get API credentials, log into your account or contact Skyp via the demo form at skyp.ai/demo.